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The market is saturated, ever 3rd car is a s550
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That trend is consistent with each new model.
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Graph is a bit bumpy, but definite downward trend since the inception of the Mustang.
-Don____________
Is margin improving on the lower production numbers?
I also believe price plays into this equation.
A fully loaded GT Vert is nearing $63,000 (retail) before tax.
The prices of cars have been creeping up to the point where they are not affordable to many people. Scary how a Mustang GT costs $63,000 though. I still remember paying $14,000 for my LX 5 Litre hatch.
You can get a Mustang GT for 37K and change, with rebates and before negotiation (plus tax tho).
And aren’t stick cars like just 3% of all sales? Looks like no one wants a performance car that needs a little bit of manliness to drive too. Put it in D with your pinky finger and press the gas. Probably has special seats so your skirt doesn’t get caught in the car too lol (being funnah)
yep - paid 13,500 for my '90 5.0 in 1990 - was making 21.00/hr driving a fork lift - not sure people driving forklifts still make that kind of money? would love to have a new Mustang but at my age don't want to finance - young people today just don't make that kind of money. especially out of school. I went to college in the 80's tuition less than a $1000 - my son just enrolled to Conastoga $5000.00 1 year, for what welding which he is already a dam good welder. The think tanks in the industries (cars/bikes) cant figure out why millennials don't buy shit dah!!! or just don't want to admit the real reason, and us old cogs don't want to go into 9yrs of debt while closing in on retirement. In my mind to pay 50-100,000$ for an investment with no return, that may not last much longer then 10yrs if driven daily, and with the gout threats of not being able to buy gas in the near future, it's a no briner I don't even give a new performance car much thought.
just for comparison: accounting for inflation, that $14k back in 1990 would be equivalent to $24k today. So yeah, a $37k Mustang is pretty expensive! Like 50% more.
-Don____________